Elle Women in Music Celebration 2012
Elle Magazine launched its May “Women in Music” issue with a private concert at the Avalon in Hollywood that featured performances by three of today’s most dynamic music talents: Jessie J, Ellie Goulding and Oh Land.
“We are celebrating some of the youngest, most exciting voices in music today, “ said Robbie Myers, Elle’s editor-in-chief, from onstage to start the show. “Of course they have great style, but what we’re really interested in is their records and everything that they have to say about what’s going on right now.”
Great style, in fact, added to soaring talent, marked all three performers. The audience had a unique look, too, as all wore special dark glasses, the better to appreciate the “Read D 3D” video projections of the new issue, produced by World War Seven.
Announced as the lone female judge on the UK’s version of “The Voice,” Jessie J – in a snug pink leopard catsuit – proved she has personality to spare. It was a great treat for all of us to see such amazing singers up close, but one fan got even closer to Jessie J, when she graciously invited him onstage to dance behind her.
Singing “Price Tag,” Jessie J tossed off her earrings and then got a surprise in mid- performance (in mid-song, in fact) when Lava Records president Jason Flom presented her with a plaque commemorating 12 million albums and singles sold.
“I’m going to have to buy a bigger house with a wall this is going to fit,” Jessie J said, before thanking Elle. “This has been an amazing thing to be part of today.”
Ellie Goulding discarded her wrap shortly after opening, revealing a cut-out tank and shorts. “I have to take it off eventually, so why not now?” she said, picking up drumsticks to continue her five-song set.
In this past year, Goulding not only toured with Katy Perry, but also sang at Prince William and Kate Middleton’s wedding.
Oh Land sang in a slinky white dress – fringes beautifully flying – and a headdress that looked like chic crown of antlers. Gazing out from the stage, the 3D screen in shape-shifting kaleidoscopic motion behind her, the Danish singer/songwriter, a.k.a. Nanna Oland Fabricius, commented on the crowd’s style.
“You look really good with all the glasses,” she said. “I don’t think I’ve ever played a club with that many people in glasses.”
Among others in the glasses-clad crowd: will.i.am, Candice Accola of “The Vampire Diaries,” Nicole Scherzinger, Melody Thornton, Diego Boneta, Karmin, Songwriters Hall-of-Famer Diane Warren, Nicole Fiorentino, Jonathan Batiste, Danielle Panabaker, Terri Seymour, Sofia Milos, Leah LaBelle, Willa Ford, Linda Ramone, Jacqui Getty, Charity Rose and stylist Ken Paves.
The event benefited the VH1 Save the Music Foundation, which received $30,000 from Elle, Ford Mustang and Raymond Weil to help restore instrumental music education programs in the public schools.
“Tonight is near and dear to my heart,” said Janell Snowden of VH1, the night’s emcee. “Many of the artists performing tonight will tell you they learned how to play instruments in their public schools growing up.”“Tonight is near and dear to my heart,” said Janell Snowden of VH1, the night’s emcee. “Many of the artists performing tonight will tell you they learned how to play instruments in their public schools growing up.”
Earlier, Snowden said she flew in from New York, especially to host the event, praising Elle Magazine for its gift to the foundation.
Top Photo: Jessie J performs in a snug pink leopard catsuit at the Elle Women in Music Celebration 2012
Center Photo: Ellie Goulding at the Elle Women in Music Celebration 2012
Bottom Photo: Oh Land performing before 3D projections to an audience in dark glasses at the Elle Women in Music Celebration 2012
All photos on this page by John Shearer/ Wire Image
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Elle Women in Music Celebration 2012
Apr. 12, 2012 – Ellen Olivier, Society News LA