Fred Hayman Book Signing

Book Signing for Legendary Retailer Fred Hayman Brings Out Los Angeles Dignitaries


At the Dec. 15 book signing for “Fred Hayman: The Extraordinary Difference,” Prince Frederic von Anhalt was delighted to see himself pictured in the legendary retailer’s impressive biography, alongside his wife Zsa Zsa Gabor and Hayman. 

Anhalt said he met Gabor at a party his first night in Los Angeles; she took him to Hayman’s store – Giorgio Beverly Hills – the next day. Von Anhalt recalled that during the notorious 1989 incident when his wife went to jail for slapping a police officer, she wore one of Hayman’s logo shirts.

Indeed, many guests at the cocktail reception, held at the Montage Beverly Hills, had memories to share with Hayman, the man credited with redefining luxury retailing and turning Rodeo Drive into a world-famous shopping mecca. Hayman signed the books with author Rose Apodaca, who also wrote the New York Times bestseller “Style A to Zoe: The Art of Fashion, Beauty & Everything Glamour” written for celebrity stylist Rachel Zoe.

Others on hand for the Fred Hayman book signing were hotel manager Hermann Elger, Donanne Kasikci, Denise and Robert Hayman, Charles Black, Frank Mottek, business anchor for KNX Radio 1070, Catherine de Castelbajac, filmmaker Claudia Laffranchi and many more.


Photos from the Fred Hayman book signing, from top: Prince Frederic von Anhalt, left, shows off the book, “Fred Hayman: The Extraordinary Difference,” autographed by legendary retailer Fred Hayman; from left, Catherine de Castelbajac, Fred Hayman, Rose Apodaca. (All photos by Vince Bucci)



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Fred Hayman Book Signing

Published Dec. 21, 2011 – Ellen Olivier, Society News LA